Singer Timaya is baring it all with regards to how much it takes to shoot a music video, and why hiring musicians is so expensive.
According to Timaya, it takes about one-hundred million Naira to shoot a music video, and the musician still spends about thirty-million Naira to promote the said song.
He also added that this contributes to the high rate that musicians are charging per show, because they’re trying to make back the money they spent on promotion alone.
While Timaya’s analysis offered a bird’s eye view into the money that goes into making music, the discourse among netizens in the comments seemed to more focused on taunting musicians, with some even going as far as saying that a lot of money is spent, yet there’s hardly any good music.
dollypizu1 wrote, “DJ YK. How much they come dey use shoot movie then? Shior”
feolatsfc wrote, “Na Una won spend 100m o. Go as speed Darlington how he de use Phone with #15k shoot PAP pap. Not Akamu…. atosi Atosi tororo.”
kingsliveth wrote, “Plantain Seller done calculate him stock.”
uncle_jeff_official wrote, “The reason we go dey use DJ and hype men dey play all their songs. We go dance so tey na dj go tire”
daddy_marvel wrote, “Shoutout to all entertainers out there, the hustle is real everywhere”
official_tomsonjay wrote, “Celebrity with fake life 50m for editing timaya u can lie”
ayoola_ayoolaa wrote, “And Most of the Songs NO DEY SWEET! just Beats and NOISE! Artist Wey dey try no reach 5”
funposthaha wrote, “When una dey boast for music, una fit dash us 1m usd but una no like y’all , music vid directors dey hear!”
lordship777 wrote, “Life savings of majority of people wey dey abroad”
cecilia_remi wrote, “Anything music is money. Both expenses and income”
adaikwerre wrote, “To make how much in return? That’s a whole lot”
